The
Future Marketer magazine provides the platform for the undergraduates to interact
with cooperate sector professionals to gain insights of the actual occurrences
of businesses and new facets of the world of business whilst providing the
opportunity to publish student articles which allows the undergraduates to translate
their learning experiences and improve their level of creativity and skills.
FMA
brings the learnt soft skills to real life practices which are published in the
Future Marketer Magazine that portrays the level of commitment and hard work of
the FMA student body. FMA along with the Future Marketer magazine molds the
undergraduates to future managers who possess skills of thinking and doing,
whilst the thinkers articulate new knowledge in to the business and achievers
implement the same.
Objectives
of the Future Marketer Magazine
·
To
develop and embolden the soft skills of the students in the avenues of:
Ø Creative thinking
Ø Professional writing
Ø Fund raising
Ø Corporate level
understanding
Ø Negotiation skills
Ø Gathering up-to date
marketing knowledge
Ø Teamwork
·
To
create a platform through which the level of knowledge, creativity and the
skills possessed by the student within the Department of Marketing Management,
are communicated to the corporate world through the planning, creation and
proper development of the magazine.
·
To
give the students the optimum opportunity to interact with the corporate sector
and to build good relations based on mutual understanding and respect.
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